
At 1GEN, we believe the seeds of change are sown through small, purposeful actions. Our annual 10.10.10 Initiative is a testament to this belief, showcasing how $10 in ., and the power of collective effort can create a 10x impact on our world.
1GEN has always believed that a better world is achieved through self-sustaining development goals. This philosophy allows communities to grow, thrive, and evolve independently. When the world's problems seem insurmountable, we know that small efforts filled with kindness, compassion, and creativity make real change happen. This belief is the basis of everything we do, and it is why we proudly champion the Sustainable Development Goals, including No Poverty, Zero Hunger, Good Health and Well-being, and so many more.
As part of our commitment to these goals and the power of collective action, we're excited to relaunch the 10-10-10 Initiative in January 2025. We want to take a moment to reflect on the incredible journey we've shared over the past year.
Planting SEEDS for Greater Transformation
Every effort made by our 1GEN family serves as a SEED (Sustainable Efforts Enabling Development) for future transformation. These seeds, nurtured by our collective commitment, grow into impactful solutions that address critical global challenges.
A Look Back: The Success of the 10.10.10 Initiative in 2024
In 2024, our campaign journey harnessed the team's power by challenging each member to invest $10, place it in an idea, and achieve 10 times the impact within 10 days. The results were nothing short of inspiring.
What started as a simple challenge to turn $10 into something bigger became a full-fledged movement inside the company. From the get-go, there was energy in the air. Each team member took the chance to brainstorm, collaborate, and innovate, combining their talents and creativity to come up with long-lasting, sustainable solutions that are impactful beyond measure.
It wasn't about the $10; it was about the ideas. We saw initiatives born from unexpected collaborations, new ways to tackle long-standing problems, and a strong sense of ownership and pride in the change we were making. Every idea was infused with kindness, compassion, and a commitment to sustainability — the true essence of the 1GEN spirit.
The 10-10-10 Challenge brought us closer not just as team members but as a family united with our vision of a better world. Together, we showed how small actions could lead to monumental outcomes when led by passion, creativity, and shared commitment toward change.
Looking Ahead: 10-10-10 Initiative for 2025
As we usher into January 2025, it is with great excitement that we announce the return of the 10-10-10 Initiative. Taking off from the momentum of success ushered by last year's return, we are empowering our team members once again to think big, dream creatively, and make an impact with just $10.
The 10-10-10 Initiative: A Catalyst for Change
Each team member receives $10 to invest in an idea — an idea that has the potential for 10x impact in just 10 days. Participants are encouraged to collaborate, brainstorm, and pool resources to turn these ideas into real-world solutions.
The focus remains on creativity, sustainability, and impact, with a clear objective: to generate positive, long-lasting change.
The 10-10-10 Initiative continues to reflect 1GEN's core belief that true transformation happens when we all come together, each doing our part, no matter how small. It's not about the size of the contribution but the magnitude of the change that matters most.
Why 10-10-10? The Power of Small Efforts
At 1GEN, we know a large change doesn't always need to be a grand gesture. It's more of the small and intentional, fueled by kindness, compassion, and collaboration that builds toward something much bigger.
This belief is reflected in the 10-10-10 Initiative, which, in just 10 days with just $10, demonstrates how creative thinking and collective effort can transform a simple idea into an impactful solution. Year after year, we see firsthand how even the smallest contributions can make a huge difference when they are aligned with a purpose, fueled by passion, and supported by a community of like-minded individuals.
This initiative, launching in 2025, will invite all of our team members in the company to reignite their creativity, collaborate in new ways, and most importantly, continue driving the self-sustaining goals that are so essential in today's world. Together, we continue to inspire change, build stronger communities, and make meaningful progress toward the SDGs.
From Small Actions to Big Changes
The 10-10-10 Initiative proves that world-changing ideas don’t always require massive resources. Sometimes, all it takes is:
A small investment ($10)
A short time frame (10 days)
Creative minds working together
A shared commitment to making a difference
The Change We're Creating Together
As we prepare to launch the 10-10-10 Initiative in January 2025, we are keenly focused on what matters most: empowering every team member to contribute to lasting, self-sustaining change. This challenge reminds us that every small act, every dollar, and every idea matters when combined, these efforts lead to powerful transformation.
Therefore, as we step into another year of growth, impact, and innovation, we encourage each of you to join this exciting initiative. Let us come together, spark new ideas, and continue our journey to create a world where kindness, compassion, and sustainability are at the heart of everything we do.
As we continue our journey of impact, we invite you to join us. Whether you’re part of the 1GEN family or an inspired individual, remember:
Together, we can make the world a better place-one small effort at a time.
Ready to make your 10x impact?
Stay tuned for more details as we launch the 10-10-10 Initiative this January and start turning ideas into action. Let's keep building a future where small acts lead to big change and together, we'll create a world that's better for everyone.
Comments